We believe that emotions motivate. Facts and figures may inform our decisions, but it is feelings—awe, curiosity, delight—that actually inspire us to action.
Transom is about understanding the emotional landscape between your customer and your company. The strength, clarity, and health of this relationship is behind every decision your customer makes (or doesn't make), and the cultivation of that relationship will inform every marketing decision that we make together.
The aviator-poet Antoine De Saint-Exupery said, “If you want to build a ship, do not begin by cutting wood and distributing tasks, but rather teach people to long for the vastness of the eternal sea.”
Transom is about helping your company find its own eternal sea; that thing that inspires your customers to come back again and again (and tell their friends). If you’re interested in learning more about how we approach problems, check out our articles. If you’re interested in working with us, please request an appraisal.